Honey for My Honey

by Leighann on May 7, 2010

I needed a few ingredients for a recipe that I planned to make that evening for dinner. After a long needed pit stop for a mani/pedi and eyebrow threading, I popped into the locally-owned grocer a stone’s throw from the nail salon.


Much Needed Mani/Pedi

This grocer has a large variety of organic and vegetarian foods, so it is a regular stop for groceries. I stopped in the natural foods section first to get some bulk spices, yogurt, and parchment muffin pan liners (muffins come right out of them unlike paper liners which seem to stick). I couldn’t remember if the honey was located in that section of the store or with the jams and jellies.

Baking Cups

My Favorite Baking Cups

As I scanned the shelves, I saw a product that I had never seen before: sugar free honey. Curious, I picked up the glass bottle and began reading the label. I was a little horrified at the ingredients list. There was no actual honey in this sugar free honey!

Sugar Free Honey

Sugar Free Honey

Sugar Free Honey Ingredients

Sugar Free Honey Ingredients

I was a little disturbed to see the big DRI logo on the front of the bottle. Would DRI endorse such a product that is completely unnatural and devoid of any real ingredients, let alone actual honey?

The HoneyTree website states:

HoneyTree is now a proud supporter of the Diabetes Research Institute Foundation. A portion of the proceeds from the sale of HoneyTree’s Sugar Free Imitation Honey will be donated to the DRI Foundation. The donations support DRI’s ongoing search for a cure!

At first glance of the bottle, you assume that DRI endorses the product, but in reality, HoneyTree donates to DRI. Do you find this to be a tad bit deceptive?

HoneyTree fails to list ingredients on their website (which I continue to proclaim means a company has something to hide by not disclosing). But here’s what was listed on the bottle: Malitol Syrup, Natural and Artificial Flavor, Acesulfame K, Malic Acid.

Here the break down of the carbs:

  • Total Carbs 17g
  • Sugars 0g
  • Sorbitol 2g
  • Malitol 12g
  • Higher polyols 3g

Looks like a recipe for a tummy ache (or worse) to me!

What honey did I end up purchasing? Locally made honey from less than 10 miles from my house. Surprisingly it was less expensive than the national brand of real honey.

Local Honey

Local Honey

I remain a firm believer that the least processed foods are better for you. And that means honey, too.

{ 11 comments… read them below or add one }

1 Autumnn May 7, 2010 at 7:12 am

I saw this the other week also. I looked at that and its nastiness and it said 17g carbs. I picked up the clover honey next to it and how many carbs per serving? 17g. My mother was with me and I showed her and told her sugar free isnt always carb free/low and is sometimes just a bunch of chemicals and no real food.


2 Heather May 7, 2010 at 7:38 am

That “honey” looks gross. I agree, the less processed the better.


3 Monique May 7, 2010 at 9:30 am

I agree. Stick with the real stuff as much as possible and bolus accordingly.


4 Joanne May 7, 2010 at 10:07 am

I’m sorry, but that’s just nasty.

I’ve heard great things about purchasing locally made honey as it relates to allergies. I’m interested in giving it a try… now I just need to find some!


5 JaimieH May 7, 2010 at 12:01 pm

This is the same reason I get upset when I see ADA logo on so many processed and artificial products….everything in moderation to a point but the cleaner and more unprocessed the better….especially newly diagnosed think they have to run out and buy everything from the sugar free isle of the store :(…raw honey is excellent for many reasons & if you can get it local …awesome!


6 Lee Ann Thill May 7, 2010 at 12:12 pm

That is very bothersome. If DRI doesn’t know, that is most definitely deceptive, and if they do know, it’s just as troubling that they would approve it.

As for the honey itself, it seems to fall under the umbrella of so many SF products that should be avoided. I buy a few SF things (Jello, Splenda-sweetened jelly and pickle relish, and of course, soda), but I’m generally pretty selective because in most cases, the real thing is going to taste better and obviously be more natural.


7 Leighann May 7, 2010 at 12:28 pm

I looked at the DRI website and this product/company is listed on their “Support Our Partners” page: http://www.diabetesresearch.org/Page.aspx?pid=579

DRI states: “Enjoy this delicious honey substitute while supporting the Diabetes Research Institute.”

I am sure DRI welcomes the donations from this company. And their statement that it is “delicious” seems like an endorsement to me. If I didn’t know any better and was newly diagnosed, I might reach for that product since it seems to have their seal of approval.

But I think I’ll pass on this one!


8 Lauren Schreier May 7, 2010 at 3:03 pm

The DRIF’s logo is on the HoneyTree Sugar Free Imitation Honey to let consumers know that a portion of sales is donated to our cure-focused research. We at the DRI Foundation appreciate all this feedback! Please keep in mind that we have one goal – to find a cure for diabetes.


9 Jules May 7, 2010 at 3:21 pm

Sometimes I get caught out with nearly buying products in even my local Wholefood Store without reading the ingredients. I avoid diabetic products. They are full of rubbish.
However, your pedicure looked so fab you have shamed me into action!


10 Jennifer May 8, 2010 at 9:18 am

Good for you for taking time for yourself! We all need to do that! Yuck on sugarfree honey! Yay for locally grown! Aren’t you lucky to find some! I was at the strawberry patch yesterday, where they also sell locally grown honey, and they sell out way back in April!
One question: could you give more specifics or an upclose picture of the parchment muffin cups? I am intrigued by those and would love to know more!


11 Sidney May 8, 2010 at 10:34 pm

This link is a partial listing of beekeepers nationwide it might be handy to those searching for a local beekeeper. http://www.honeylocator.com/search.asp
It is a part of the national honey board website.


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