Corn, It’s Only Natural

by Leighann on February 19, 2010

My jaw was agape for about two minutes after seeing a commercial at nearly 1:00 am. I know I was sleepy (or should have been), but did those two women just have that conversation on that commercial?

Talk about brainwashing.

Talk about marketing ploys.

Talk about spin.

Scene, and…Action!

Two women are in the backyard. One is about to pour a bright red drink into a cup.

“Wow, you don’t care what the kids eat?”
“Excuse me?”
“That has high fructose corn syrup in it.”
“And?”
“You know what they say about it.”
“Like what?”
(Shakes her head dumbfounded.)
“That it’s made from corn, doesn’t have artificial ingredients, and like sugar it’s fine in moderation?”
(Smiles.)
“Love that top…”

I kid you not. And they even have a website!

From the Sweet Surprise website:

“High fructose corn syrup offers numerous benefits. It keeps food fresh, enhances fruit and spice flavors, retains moisture in bran cereals, helps keep breakfast and energy bars moist, maintains consistent flavors in beverages and keeps ingredients evenly dispersed in condiments.”

Yeah, that’s called being highly processed. Isn’t that something we should be getting away from?

(The transcript of the commercial was taken from the ad “Party” on the Sweet Surprise website which is paid for by the Corn Refiners Association.)

It’s Only Natural

The FDA has decided that products containing HFCS can be labeled “natural.”

I won’t be fooled.

Did you know that the government subsidizes farmers who plant corn through the Farm Bill which is renewed time and again? And because of this supermarket shelves (and dare I say your child’s school lunchroom) are filled with HFCS and corn-fed beef?

I think it’s time I check out the documentary King Corn from the library.

But really, do you think the movie will tell me anything I don’t already know?

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